Who would have guessed that the ever-stalwart seasonal curbside charitable solicitor, the Salvation Army, would be forced to compete for its space, especially during the December holidays?
Well, the economy and actually what I might call, thoughtful corporate managers, have put the Salvation Army on a less competitive edge. The story begins with Giant Food stores which has put limits on the Salvation Army's bell ringing in order to accomodate other nonprofit requests for the same space according to the New York Times. The argument for limiting the Army's time in front of their stores: there are many charities wanting similar space.
So, has the Salvation Army lost its cache? Have other nonprofits made a better case. Do the owner-operators of Giant Food stores have some issues with the Salvation Army? Have customers complained?
Perhaps we will not fully learn what has gone on behind the decision but I think the Army's experience should be thought of as a clear indicator to all nonprofits that nothing, certainly in this economy, can be certain and that every past practice is worth an examination to ensure the successful pursuit of mission.